How to build a footer that doesn’t stink

As the first thing visitors see, home pages and headers often steal the design spotlight.

But above-the-fold thinking neglects the natural flow of vertical page layout. What happens when people reach the end of a page?

You can bet that a simple copyright statement won’t hold visitors’ attention, but many pages are designed with the expectation that people will find their way… or so we assume.

The bottom of a page is not the end of a website. An informative, compelling footer is the natural place to lead people to more information within the site rather than wandering aimlessly.

Read more about the trends and innovations that follow page content and answer the unspoken question, where to from here?

Read my article about about fancy footers at Webdesigner Depot.